What are the opening times?
The Beatles Story is open every day, Monday – Sunday (excl. 25th & 26th December)
Summer Opening Hours (1 April to 31 October): 9am to 7pm (last admission 5pm)
Winter Opening Hours (1 November to 31 March): 10am to 6pm (last admission 5pm)
N.B. Pier Head site is closed on New Year's Day.
How much is the Beatles Story and what is included?
There are three ticket options available.
Ultimate Experience Ticket (incl. the Beatles Story exhibition, Elvis and Us exhibition, Discovery Zone and Fab 4D Experience)
Children aged 5-16 years: £7.
Fab 4 Experience (incl. the Beatles Story exhibition, Discovery Zone and Fab 4D experience)
Children aged 5-16 years: £7.
Family saver tickets are also available on both tickets.
Children under the age of five are free of charge.
Elvis and Us (incl. Entrance into Elvis and Us Exhibition and Fab 4D)
(Please note all rates are subject to change)
We offer a discount on admission rates for groups of 10 or more people.
Do I need to book my ticket in advance?
No, only groups of 10+ people must book in advance. Tickets can be purchased at the admission desks at both sites. If you would prefer to buy tickets prior to your visit, there is the option to purchase them online here. Please note, tickets bought in advance do not give you the right to any queue jump.
How do I book in my group?
To make a group booking download our groups enquiry form with details of your visit and sent to email@example.com. Likewise call our Groups Welcome Officer, Charlotte Martin by phone on 0151 709 1963 (ext 220).
How long is my ticket valid for?
To let you make the most of everything Beatles Story has to offer your ticket is valid for 48 hours.
How long does a visit to the Beatles Story take?
We want you to enjoy the whole Beatles Story experience. It can take anything from 1-3 hours to go round the main exhibition however the average visitor takes approximately an hour and a half. Please allow some time and the end of your visit to relax in our Beatles-themed Starbucks Coffee House and to explore our Fab4 Souvenir Store.
If you purchase an Ultimate Experience Ticket, please allow an extra hour and a half at our second site to allow time to visit the Hidden Gallery, Elvis and Us Exhibition and experience the Fab 4D. Please note, the Fab 4D runs every 20 minutes.
Please find below a sample itinerary to help you plan your visit:
Up to 2 hours for the main Beatles Story exhibition at the Albert Dock
30 mins fun in the Discovery Zone
40 mins for lunch or coffee in Starbucks
5 min shuttle bus or 10 min walk to Pier Head
20 mins to experience the magical Fab4D
1 hour to explore Elvis and Us at Pier Head
30 minutes to browse the Fab4Store
Do you offer student discount?
Students who present a valid Student ID card are eligible for the concessionary rate.
Do carers get in free of charge?
Yes, carers get in free of charge with production of valid ID.
Can I purchase Beatles Story Gift Vouchers?
Unfortunately at the moment we do not offer the option to purchase Gift Vouchers.
Is there a shop to purchase souvenirs of my visit?
With two branches of the Fab4 Store, one on each site, you’ll be sure to find something to remind you of your visit. There’s something available to suit all budgets from t-shirts, posters and books to unique gifts and limited edition merchandise. We also have a Beatles Souvenir book which is available at Admissions for a cost of £2.50. You can also find the Fab4 Store online here.
What languages are available on the audio guides?
We have 10 languages available on audio, including English, Spanish, German, French, Italian, Russian, Japanese, Polish, Mandarin and Portuguese.
Is the Beatles Story Accessible?
Yes, the Beatles Story is fully accessible for guests with wheelchairs, pushchairs and hearing loops. Large print guides are available on request and guide dogs are permitted in all areas except The Fab4D Experience. To view our full Accessibility Statement please see the attached document at the bottom of this page.
How do I get from one site to another?
There are two options. If it is a nice day, we recommend you walk alongside the waterfront to get from one site to another; this should not take any longer than 10 minutes. The attached map, at the bottom of this page, will help you with your journey.
Alternatively you can catch the C1 shuttle bus, which takes you from Gower Street in the Albert Dock over to Pier Head and the C3 will take you back again. This bus journey is included in your Beatles story ticket.
Is the Beatles Story entertaining for kids?
The Beatles Story now features on the National Curriculum so the Beatles Story provides an educational yet fun day out for all the family. We have a Discovery Zone with regular workshops and fun interactive activities as well as a specific family friendly version of the audio guide.
Also on our second site at the Pier Head a must for families is the Fab4D experience, a groovy trip through the music of the Beatles using 3D computer generated animation and special effects! Find out more on the Fab 4D page in Our Attractions.
Is there parking?
There is no parking at the Beatles Story; however parking is available at the Albert Dock opposite our main entrance. There is also parking available at the Liverpool Echo Arena and there are pay and display bays opposite the Beatles Story, Pier Head.
Is there space for coach parking?
The Albert Dock has designated coach short-stay pick-up/drop-off points located at the stops on Salthouse Quay, near Albert Gate (close to the Pump House public house), and at Gower Street. For longer stays, the nearest coach park is a 24-hour pay and display coach parking area located at the nearby King's Waterfront, adjacent to the Arena and Convention Centre (ACC) Liverpool.
For more information about Liverpool’s Coach Welcome scheme and coach parking in Liverpool see our Travel Trade pages. You can find a link to our coach parking map at the bottom of this page.
Do you have any catering on site?
The Beatles Story includes a Beatles-themed Starbucks Coffeehouse which is open all year round and is the perfect place to relax and refuel before continuing with your journey. With free wifi access and computers for customer use, it's also the ideal venue for a business breakfast, lunch or meeting.
At the Pier Head, there is a café and a restaurant.
In addition to the Beatles Story itself there are a number of bars, restaurants and cafes on the Albert Dock to suit all budgets, find out more on our Albert Dock page or visit the website here.
Is the Beatles Story available for hire?
Whether you want to impress clients with a cocktail reception or product launch, entertain delegates with a dinner dance or reward employees with a private viewing of the exhibition, Beatles Story can provide the perfect party package. Find out more on our Venue Hire page.
Is it possible to take photographs inside the exhibition?
Yes, you are allowed to take photographs inside the main Beatles Story exhibition; however it is not permitted in the special exhibition, Elvis and Us.
Can I use Tesco Vouchers at Beatles Story?
You can redeem your Tesco Vouchers against tickets for the Fab 4 Experience but not for the Ultimate Experience. However, you can buy tickets for the Fab 4 Experience then pay a small upgrade fee of £3 per person or £6 per family ticket and enjoy the Ultimate Experience.
What else is there to do in Liverpool?
There’s a fantastic range of Beatles attractions to visit whilst in Liverpool. You can download our Beatles attractions leaflet which gives you more information about Beatles related activities within the city at the bottom of this page.
The Beatles Story, Mersey Ferries, Spaceport, U-Boat Story and Mersey Tunnel Tours are all part of the Merseytravel family. While you're in Liverpool, why not make time to see another of our attractions. For more information click here or call 0151 330 1000. (link to www.thebigmerseyadventure.co.uk)
The Albert Dock is home to Tate Liverpool, Merseyside Maritime Museum, the International Slavery Museum and an abundance of unique shops. For more information about the Albert Dock please click here. (link to Albert Dock page of website)
For more information on Liverpool go to www.visitliverpool.com.
It's quick and easy to buy your tickets online, so why not book your tickets in advance today?
The Beatles Story app
Download the official Beatles Story app.
Excellent Group rates available for groups of 10+ people. Click here for more information.